The wellness industry wants to sell you your attention back
From ‘anti-blue light brain stacks’ to apps that make you earn your screen time by walking more, the optimisation economy has found its latest obsession: being totally unreachable

Rebecca Gruwell’s “low cortisol night routine” includes drinking a cup of Trader Joe’s sleep tea, spritzing her pillow with magnesium spray and applying “low tox” (that’s non-toxic) skin care, all before her Hatch alarm clock has struck 10pm. About a month ago, Gruwell, a lifestyle content creator based in Tampa, Florida, added something new to the lineup: an “anti-blue light brainhellip;
read more raquo;