How to diversify a business in Kenya: Entrepreneur Maureen Orango’s lessons

Starting a business is one challenge. Keeping it profitable while finding room to grow is another. For many young entrepreneurs, diversification sounds like opening another shop, launching a new product or venturing into an entirely different industry. But expanding too quickly, without understanding the new market or managing the money properly, can create more problems […] The post How to diversify a business in Kenya: Entrepreneur Maureen Orango’s lessons appeared first on Ghafla!.

How to diversify a business in Kenya: Entrepreneur Maureen Orango’s lessons

Starting a business is one challenge. Keeping it profitable while finding room to grow is another. For many young entrepreneurs, diversification sounds like opening another shop, launching a new product or venturing into an entirely different industry. But expanding too quickly, without understanding the new market or managing the money properly, can create more problems […]

The post How to diversify a business in Kenya: Entrepreneur Maureen Orango’s lessons appeared first on Ghafla!.